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4 ways to help your customers this christmas…

December 11th, 2009, by

baubles

Every e-commerce website, no matter what its size or focus, could benefit from an increase in activity over the busy and highly competitive Christmas period. According to research conducted by eBay advertising, 85% of consumers intend to maintain or increase their festive online shopping for 2009, and it’s estimated that online retailers will see an overall spend of £8.9 billion this Christmas. We’ve just passed “ Cyber Monday” – the busiest Internet shopping day of the year, which typically falls on the first Monday of December (7th December for 2009).

  • Add a Christmas Gift Section
  • Provide Extra Delivery Options & Notify Customers of Dates
  • Focus on Email Marketing
  • Offer a Gift Wrapping Service

Read the rest of this entry »


New additions to our portfolio

September 21st, 2009, by

  • Freeride Snowboards Freeride Snowboards stock an extensive range of boards, boots, bindings and clothing from all of the top brands in the snowboarding industry. All product information is fully synchronized with an in-store EPOS till system.


  • Solway Dory sailing canoes provide exhilarating sailing, yet are still easy to paddle when the wind drops. We created this beautiful brochure website where you can learn about the canoes available.

Read the rest of this entry »


We’re recruiting: Senior designer & Experienced PHP programmer required

September 17th, 2009, by

Due to continued growth we have 2 positions available at our offices in Milnthorpe:

  1. Senior creative web designer
  2. Experienced PHP developer & Linux sysadmin
  3. UPDATE: We also require a ASP.NET & C# Developer

For more information, please see our recruitment page.

Please apply directly to Chris or Rob using the details given, no agencies please.


Think before you Move that page – 301 Redirects Explained

September 11th, 2009, by

301 redirects explainedAs a website owner, there may well come a time when you want to reorganise pages or sections within the site. Since many modern websites and ecommerce sites are built around Content Management Systems this is a relatively easy task and in many cases, one you can do yourself.

What you need to be mindful of however is the fact that your website will have been crawled by search engine robots and its pages indexed accordingly. These pages will have a rank in the search engine results and could well be driving quality traffic and visitors to your site. Providing these visitors find what they are looking for then a conversion will be made and you will make money.

Moving these pages without planning ahead will likely result in one of two scenarios:

  1. Your website may still show up in the search engine rankings but when viewed, return a 404 page not found error (because you have moved the page and it can no longer be found).
  2. Your rankings for those pages may disappear completely from the search engines, which means potentially missing out on business.
Moving a page without a 301 redirect
Click to enlarge

Read the rest of this entry »


Internet Explorer 8: Compatibility View

September 2nd, 2009, by

If you or any of your customers have recently updated your Internet Explorer to version 8 you may experience display exceptions with web sites that you have been using, like misaligned text, images, or text boxes. This is due to Internet Explorer 8 interpreting web page code differently than its predecessor. This could be likened to a non HD Ready television being unable to display High Definition programmes or a non digital television not being capable of receiving digital transmissions once analogue signals cease to be broadcast.

We would therefore advise that you check the customer experience on your own web site using Internet Explorer 8. If you feel that you are experiencing these display exceptions, please contact us and we will investigate further and advise accordingly.

In the meantime, simply press the new Compatibility View button if you see display problems on a website. It’s located next to the Refresh button on the Address Bar.

ie8_compatibility


What is Search Engine Optimisation?

July 6th, 2009, by

seo-header

Many of you will already know (or at least have an idea) about what Search Engine Optimisation is but for those of you that are not sure, this section aims to outline exactly what it is.

So, what exactly is Search Engine Optimisation (SEO)? Well, essentially, it is the process of increasing the amount of quality traffic to your website by improving your organic rankings in the search engines and overall online presence. By organic rankings, we mean the natural listings as oppose to the sponsored listings that can be seen beside search engine results.

Anyone who has their own website wants it to be able to be found by friends, peers or in the case of a business, potential customers. When it comes to potential customers being able to find you on their favourite search engine, many of them will put more trust in the organic listings over the sponsored ones because quite simply, organic listings appear more trustworthy and relevant. This is largely because sponsored listings have to be paid for where the organic ones do not. Read the rest of this entry »


Is Search Engine Optimisation Right for you?

July 6th, 2009, by

seo-header
How well is your website performing? Are you getting the best that you can out of it and does it drive a large amount of traffic that converts into sales? If you own a business then it is a simple fact that you want it to perform well. This is no different for your website. For many of us, the Internet has become part of our daily lives and somewhere we turn to for both entertainment and to shop or do business.

It has also been suggested that of those Internet users, around 80% use search engines to find what they are looking for. This is why it is imperative to ensure that your website ranks well within them because not doing so could result in you missing a lot of traffic. To help you achieve better traffic, SEO will provide the answer.

There is no escaping the fact that we are experiencing a credit crunch presently and people are nervous about how much money they are spending on their marketing strategies.  It has been suggested by various sources that online marketing techniques such as SEO are the most cost effective methods of marketing available at the moment.
Read the rest of this entry »


What SEO Services do we offer?

July 6th, 2009, by

seo-header

When it comes to offering SEO services, we at Big Fish understand that no two customers are the same. This is why we offer a bespoke service that caters for each client individually. One of the very first things we do when we start working with a client on a search engine optimisation project is perform a head to toe site analysis. In fact, more often than not, we won’t actually even quote a price for SEO unless we’ve already done an analysis.

The reasons for that are three-fold. First, every website is different. Second, we have no idea what we’re dealing with just by glancing at a site and its competition. Lastly, and most importantly, we spend a large amount of time performing the analysis because it’s such an important part of putting together a plan for a site’s SEO project.

Once completed we will be able to target any specific areas that need attention and help to build your website into one that performs better and ranks higher within the search engines. Some of the services we offer includes: Read the rest of this entry »


The web in 1996

May 11th, 2009, by

The web in 1996
Back in 1996 the web was in its infancy; people referred to the new technology by its full name – the World Wide Web – and connected to it by noisy modems, tying up the phone line as they did. A page took minutes to load (using Internet Explorer 3.0), and you paid for your internet connection annually, as well as by the hour!

Google was just an idea in 1996 – a research project by Larry Page – and Yahoo! was king of the search engines. When you searched for a site on Yahoo!, you searched a directory of websites that was built by real humans; Yahoo! employees would painstakingly review submissions and rank them manually.

1996 is also when BF Internet was born – originally as Big Fish internet. A bit like looking fondly through old computer games of the 80’s, we take a look through the websites of 1996 and marvel at how far we’ve all come: Read the rest of this entry »


Why upgrade your browser?

April 7th, 2009, by

Page Intro

To coincide with the new release of Internet Explorer 8 (IE8) this month, this article provides an overview as to what a browser is, and why you should upgrade to the latest version.

The Browser

A browser is a piece of software designed to view information on the internet, in the same way that Microsoft Outlook is designed to receive emails and Microsoft Word is designed to help create documents.

Statistics show that at the moment Internet Explorer 6 (released in 2002 and no longer supported by Microsoft) and is still used by 34% of people accessing the Internet (Feb 09, www.thecounter.com).

This is mainly because Microsoft includes Internet Explorer as the default browser in Windows XP and Vista.

How to find out which browser you are running

If you aren’t sure which browser you are currently using, you can click this link to find out which browser you are running

Reasons to upgrade your browser

Now that you know which browser you are running you might be thinking why should I change, or why do I need to update my browser? The simple answer is that you should always update on a regular basis. Some of the reasons are described below: Read the rest of this entry »